The Lord Jesus used intense language to rebuke this church, the last of the seven He had John write to in the book of Revelation. Laodicea was dangerously near the brink of being disavowed by He who is the Head of the church.
Such churches believe they "have need of nothing" (Revelation 3:17). Worldly wealth, extensive property, and popular recognition blinded these members and their leaders to their true spiritual condition. They failed to understand that, from the Lord's perspective, they are "wretched, and miserable, and poor, and blind, and naked" (Revelation 3:17).
The cause of this terrible spiritual destitution is being spiritually tepid. It's like expecting a glass of cold water or a cup of hot tea but finding everything at room temperature. This church "tasted" just like the world around them. They were neither godly nor in rebellion--just "nice people" who blended in well with the community. Their spiritual reputation did not smell either like life or death (2 Corinthians 2:16).
Despite the Lord's distaste for such a condition, He loved and counseled them to "buy" from Him the gold of the kingdom's true wealth, righteous clothing that would cover their shameful exposure of worldly behavior, and to anoint their spiritual eyes so that they could see eternal values rather than temporal things.
As the Lord graciously closed His letter, He "stands at the door" of the church, waiting for anyone to open and let Him in (Revelation 3:20). Tepid spirituality keeps the Lord outside. What a shame that such could ever be said about any church. HMM III